Zeiss LRF Industrial Design
Optilogic Inc || 2014
Being a leader in commercial and consumer laser range finders, Optilogic Inc approached Zeiss optics with an opportunity to redefine the outdoor LRF market. They turned to Artifex to deliver a design that was oriented for the outdoor recreation market yet still reflected Zeiss' design aesthetics. We pushed the sleek modern look while maintaining the ability to weather proof the design.
- Markets: Commerical, Consumer, Outdoor Retail
- Services: Concept Generation, Industrial Design, CAD Rendering